The Science Behind Magnetic Mindsets
Science behind magnetic mindsets blog

The science behind magnetic mindsets is one of my favorite topics. I can’t wait to share! 

You might hear the phrase magnetic mindset and think: Oh, that sounds like that law of attraction stuff and it’s a little woo-woo. Well, it is… and it’s also grounded in science. So, hopefully after reading this post, you’ll get excited about the potential of training your brain and training your mind to create the life you want. 


Reticular Activating System

Okay, let’s use the red car analogy here.

If at the end of the day today, I asked you how many red cars you’ve seen today, you may recall seeing one or two or none. Now, if I said to you this morning: “I will give you $1,000 for every red car you see today” and at the end of the day I ask you: “How many red cars did you see?”, you would be able to tell me exactly how many cars you saw. This happens because you’ve told your brain what to look for and it’s called the reticular activating system or RAS for short.

The reticular activating system is a network of neurons that sits at the bottom of your brainstem and it acts like a Google filter for your brain. A lot of these things happen subconsciously but it’s also operating off of our beliefs and what we say out loud, and what we say to ourselves. 

Science behind magnetic mindsets blog

Here’s the interesting thing about the subconscious brain -it is working based on what we believe to be true. Period. So, when you say to yourself: “I’ll give it a try, but I don’t know if it’s going to work”, your brain hears “I don’t know if this is going to work.”  Your brain only hears what comes after the “but”. The problem with that is that so many things we say and believe are counterproductive to what we actually want.

The key to creating a more magnetic mind is to start deliberately putting things into our brain, into our subconscious that we want to focus on. When we do that, our brain will start to clear the decks and start to hone in and focus on what we told it we want.


Rewire Your Mind

I believe in this so deeply. I really do believe that the conversations we have with ourselves are the most important conversations and that they are the hardest ones to change. That’s why doing the work of deliberate creation, deciding what your Word of the Year is, deciding what you want, and putting that in a place where you can find it, is so important to you creating the life you desire. 

Life either happens by default or by design. And unless we do the work, the default is all of the things that didn’t go right, all the things that prevented us from taking risks, all the things that keep us scared and small. Default is scary and small. So, if you want to change your life, you’ve got to change the way you think. You’ve got to change the script that’s happening inside your brain.

Here are some of the ways you can do that:

  1. Old-school post-it notes. Write words, thoughts, ideas down on paper, and put them around your house or your office. Put it next to things and places where you would naturally see them multiple times a day. The more times you can remind yourself, the better.
  2. Unlock screen/ Screensavers. Make an image and put it on your unlock screen on your phone so that every time you open your phone, you see it. Just think about it, how many times do we open our phones during the day? You can use that same image as your laptop screensaver.
  3. Reminders. Set multiple appreciation reminders throughout the day for yourself and when it goes off, take a couple of minutes and think of something or someone you’re grateful for.
  4. Vision board. The number one reason to do a vision board is to train your brain. You’re putting words and images together on a piece of paper, your brain takes all of that in and goes to work to make it happen for you.


Your mind is a super fertile ground on which you can grow anything you want, so make some magic happen!  Remember, what you think about, you bring about.

Hopefully, this has sparked some curiosity in you and if you have any questions, feel free to get in touch with me.

In the meantime, remember, you are magnetic and people are waiting to hear what you have to say. 





What’s your magnetic marketing type?