Managing your biz through seasons of motherhood
managing your biz through seasons of motherhood

In today’s post, I want to talk to you about motherhood, seasons of parenting, seasons of life, and how to manage your business through those different seasons. 

Let’s start off by acknowledging you and whatever season you’re in right now. I want to tell you that you get to decide how you want to live your life and how you want to run your business. You get to change your mind. You get to shift, pivot, and roll with the changes. So, if you’ve got anybody telling you otherwise, put your earphones on and decide what you choose to listen to and if it’s really serving you.

 

My Journey as a Mom (and an Entrepreneur)

Before I was in this industry, I had a career in marketing and public relations. I worked at several big worldwide PR firms, running global teams, leading new business for the entire firm, and helping with our training program. If you had told me at that point (before I had kids), that I would stop working full time, I would have told you you were crazy. I really loved what I was doing and it was my dream to create this career. Then I had kids, and everything changed.

As soon as I had kids, my work wasn’t as important to me anymore. Building my family and being there became important in ways I couldn’t possibly have imagined or anticipated. The realization that I had at that point was what I was doing no longer served me. So, I decided to stay home full time. It was a huge identity crisis for me because I had completely defined myself by what I did for a living. I had no other description of who I was besides that. That’s when I really started to dig into mindset work, meditation, and mindfulness and understanding that we are humans having a human experience. We are not our professions. We are here to experience life, and that will take us on many journeys that we cannot anticipate.

Managing your biz through seasons of motherhood_p

As my youngest was starting to get into preschool, I could start seeing windows of time opening up. I got back into personal training and fitness. That led me down a whole other path. I started to train in New York City.

Lululemon asked me to become an ambassador and I ran their run club. I built this huge, amazing network through that community that was hugely fulfilling to me. I was able to help people get healthy and I could do it around my family schedule. I became a certified wellness coach because I wanted to start to help people with more aspects of their wellness and that’s what led me into this industry of online wellness.

Here I am, years later, my kids are all grown up, and I have continued to evolve. Now, I want to add value by helping women feel good about themselves and their choices and helping them succeed in this industry, if that’s something they want to do. 

As you can see, my journey has not been a straight line. There have been ebbs and flows. If you’re reading this and you’re behind me in this journey, I want you to realize it’s all going to be okay. You get to decide how you want to run your business and run your life.

Today, I want to give you some ideas that have worked for me and things that have worked for my team. To help you find your flow. It’s all about finding your personal flow and doing that out of a space of true desire for yourself and what you want. That’s the key. 

 

Three Things to Help You Better Manage Your Business 

Here are some tips to help you better manage your business through different seasons:

 

1) Decide what you want. 

It sounds pretty obvious, but this is probably the hardest thing and just know that this may change over time. Only you can decide what you want, but you need to get really honest with yourself about what you want your business to be. Whatever that is, is fine. A lot of people do businesses like social selling to earn a little extra money and to be in a community of really positive, inspiring, fun people. If that’s what you want to do, awesome. 

Also, for those of you who are leaders, it’s important to make sure that your team feels appreciated for being there, regardless of their level of contribution to where you want to go. This is key. If you’re making anybody feel bad because they haven’t done what you were hoping they would do, you’re failing them as a leader.

 

2) Once you decide if you’re in a busy season, you need to get really clear on what needs to get done in your life and in your business

Getting up each day and winging it is an inefficient way to get through your day. So, think about what needs to get done in terms of marketing, and what needs to get done in terms of prospecting each day? 

 

3) Once you decide what needs to get done, carve the time and get creative on how you’re gonna get that done

Does that mean waking up 30 minutes earlier? Does that mean taking your list and having it in the car with you during pickups? Does it mean that you’ve got your list ready and the minute everybody goes down for a nap you’re doing it? Who can you recruit to help? How can you pre-plan some of the things in your business? 

Seasons will happen and you will go through ebbs and flows, but the key is staying consistent. The biggest detriment to your business is dropping it and picking it back up because it is more work to stop and start than it is to just keep the motor running. The beauty of social selling is that you can do a little bit over time and it will consistently grow.

The seasons will change and so will you. I can’t wait to see where it takes you.

 

Hopefully, this has sparked some curiosity in you and if you have any questions, please feel free to get in touch with me

In the meantime, remember, you are magnetic and people are waiting to hear what you have to say.

Love,

Tracey.

More
articles

TAKE THE MAGNETIC MARKETING QUIZ

What’s your magnetic marketing type?