I love this business!
As many of you know, I started my career as a marketer and public relations professional. I live in New York City and I’ve worked for some of the biggest brands in the world. I helped a lot of companies move into the online space, for some of them for the very first time. I’ve watched business models evolve and remember network marketing in itself is a business model.
Network marketing is about putting the products and services into the hands of people who love those products and services and allowing them to be the sales distribution model, instead of putting it inside Target or Walmart. And it’s a really great business model. Now, are there some companies that have an inefficient, outdated, antiquated version of that model? Yes. Are there some companies that are selling products that aren’t that great? Yes, but bad products are bad products, it has nothing to do with the business model.
Another thing I love about this business model is that it gives women opportunities to earn extra income online in stolen moments around their families. I love helping people get healthy and I love helping women earn extra income.
This is why I want us all to show up in a way that elevates this industry and increases your opportunities but also brings honor and integrity to the profession.
Bring Integrity Back
Today I want to share with you three of my big tips on how to maintain integrity as a network marketer:
- Get posture around your products and your company. If you’ve got doubts about your products and your company, it’s hard to act with full integrity. So, do your homework, get posture, and if you’re not feeling super confident about your products or your company, it might be time to pivot. You’ve got to build your posture, your confidence, your conviction that you have great products and a great opportunity. If you don’t have rock-solid confidence in what you’re doing, why would anyone else? That’s your job. You work for yourself. You are partnered with a company, but it’s your job to build your confidence and your posture.
2. Don’t say things that are not true. Be honest. Now, do we purposely mislead? No, I don’t believe that many of us do that. But do we extrapolate? Sometimes. But, don’t say things that are not true. If you don’t know if they’re true, you don’t need to say them. If you can’t tell the truth about your product and your opportunity and have that be enough, that’s a red flag for you. So, stick with what’s true. Try not to oversell what a product can do and what a business can do. This is why the industry gets in trouble because people make claims that are not true.
3. Share your own authentic journey. Share your journey, not the dream that has not yet transpired. I know that we work with other people in the industry and you may have teammates, other sideline buddies, other people in business who have had a lot of success, and you might have a temptation to “act as if.” But, the problem is, if you’re not sharing your personal, authentic journey, you put yourself in a vulnerable space where you’re not being 100% congruent and truthful. There is a lot of value in sharing your authentic journey. Share what you’re learning, share what you love, share what is special to you about the opportunity, share the successful people you admire, instead of creating an image that has not yet transpired on social media.
Let’s elevate the industry. Let’s elevate the conversation.
Hopefully, this has sparked some curiosity in you and if you have any questions, please feel free to get in touch with me.
In the meantime, remember, you are magnetic and people are waiting to hear what you have to say.